As in football, once a colleague is in an offside position, it is difficult to score a goal. Likewise, poor stakeholder engagement is one of the most common reasons why projects fail. When things don’t get done, a project can quickly stop playing ball. Stakeholder management is all about keeping everyone onside, with effective communication, clear actions, monitoring and regular reviews.
The Pelicam databank of project transformation has identified the key roles involved in change and key messages- and problems - regarding stakeholder engagement, based on our real-world experience of delivering more than 200 change initiatives.Read More